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The Merchants of Dirt Podcast, hosted by Kyle M. Bondo, is a podcast dedicated to helping you become a successful off-road race promoter.

Each episode provides you with Kyle's exclusive, behind-the-scenes perspective that only his 20+ years of producing endurance, trail, water, orienteering, mountain bike, and adventure races can provide. The result is a show that can help you start a new race, or improve on what you've already started.

Merchants of Dirt Podcast is part of Reckoneer Media and joins the Get Lost Racing Podcast in supporting Kyle's mission to teach race promoters how to start, direct, and grow successful races.

Apr 23, 2018

Merchants of Dirt Episode #46

Consider how creating spectator friendly events could create new customers while the untapped benefits of having an excited crowd could help your bottom line.

Three Formats to Consider

This episode of Merchants of Dirt is about spectators. Or more specifically, three types of events that...