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The Merchants of Dirt Podcast, hosted by Kyle M. Bondo, is a podcast dedicated to helping you become a successful off-road race promoter.

Each episode provides you with Kyle's exclusive, behind-the-scenes perspective that only his 20+ years of producing endurance, trail, water, orienteering, mountain bike, and adventure races can provide. The result is a show that can help you start a new race, or improve on what you've already started.

Merchants of Dirt Podcast is part of Reckoneer Media and joins the Get Lost Racing Podcast in supporting Kyle's mission to teach race promoters how to start, direct, and grow successful races.

Apr 5, 2017

Welcome to the Merchants of Dirt Podcast Episode #24, hosted by founder Kyle M. Bondo. This is your insider’s guide to practical recreational engineering where I teach you the art and science of building, promoting, and directing off-road races. In this episode, Mark Montague and I get into what it takes to put on adventure races.

Interview with Mark Montague
Are you ready to take your race promotion skills to the next level? Then let me introduce you today’s guest, Mark Montague. Mark is the Founder and Race Director of Soggy Bottom Boys (SSB) Racing based in Portsmouth, Virginia. There are a lot of reasons to want to pay attention to what Mark and SSB Racing is doing. SSB Racing currently produces three of the toughest Adventure Races in Virginia each year -- with one of them an expedition level race called Storm the Eastern Shore -- an 18- to 24-hour event. That makes SSB Racing only one of two Adventure Racing promoters to do any 24-hour events in Virginia. You can find out all about these epic races over at Mark gets into all of this and more!

Coming Up Next
I’m going to get into strategies you can use to improve your race registration numbers. With a little practice and some discipline, I can show you how to NOT suffer the woes of poor registration turnout.

All that and more on the next Merchants of Dirt Podcast!

About the Merchants of Dirt Podcast
The Merchants of Dirt Podcast, hosted by founder Kyle M. Bondo, is a show dedicated to helping you build better off-road races and give you the sports management skills needed to promote successful mountain biking, trail running, orienteering, adventure racing, and endurance events. As part of the Reckoneer Media Network, Merchants of Dirt Podcast joins the Get Lost Racing Podcast in supporting Reckoneer’s education mission to teach race promoters how to build a successful race promotion business. Each episode provides subscribers with an insider’s guide to practical recreational engineering and useful race promotion education from the point-of-view of Kyle’s 20+ years of experience in the off-road racing industry.

Call to Action
Thank you so much for listening to Merchants of Dirt Podcast. If you have questions or comments, please reach out to me @MerchantsofDirt on Twitter. I have a few things I want you to do right now:

Action #1 -- Get my Monthly Newsletter Go to and provide your email, and I will send you exclusive content ever month before anyone else.

Action #2 -- Subscribe to the Merchants of Dirt Podcast By subscribing to my podcast you make sure you never miss an episode and provide me the confidence to keep going!

Action #3 -- Feedback I want to know what you think about the podcast! If you would like to leave some feedback (and hopefully a 5-star rating on iTunes) please do the following: 1. Go to the Merchants of Dirt Podcast iTunes page. 2. Click View in iTunes under the show artwork. 3. Submit a review and give it a 5-star rating!

Join the Conversation on Facebook
If there is a topic you would like me to cover, please join my Facebook group: Merchants of Dirt Race Promoters Group.

Get Lost Racing Podcast
Introducing my new podcast Get Lost Racing (GLR), hosted by me, will help you master the endurance sports that make up off-road racing by teaching you what they are, how they work, and what makes them great -- one discipline at a time! Please check it out at

Thank You for Listening
Now go build better races!