Jun 12, 2017
Welcome to the Merchants of Dirt Podcast Episode #29, hosted by Reckoneer.com founder Kyle M. Bondo. This is your insider’s guide to practical recreational engineering where I teach you the art and science of building, promoting, and directing off-road races. In this episode, learn how race promoters use the Always Be Racing (ABR) growth model to maintain their sales volume enough to make racing a full-time gig.
Always Be Racing
Building volume has everything to do with the number of races you host in a season. Consider it your racing portfolio and it is an essential part of a new approach I want to teach you today called ABR -- a simple term that means “Always Be Racing”.
Call to Action
Thank you so much for listening to Merchants of Dirt Podcast. If you have questions or comments, please reach out to me @MerchantsofDirt on Twitter or by Email. I have a few things I want you to do right now:
Action #1 -- Get my Monthly Newsletter Go to Reckoneer.com/Join and provide your email, and I will send you exclusive content ever month before anyone else.
Action #2 -- Subscribe to the Merchants of Dirt Podcast By subscribing to my podcast you make sure you never miss an episode and provide me the confidence to keep going!
Action #3 -- Feedback I want to know what you
think about the podcast! If you would like to leave some feedback
(and hopefully a 5-star rating on iTunes) please do the
1. Go to the Merchants of Dirt Podcast iTunes page.
2. Click View in iTunes under the show artwork.
3. Submit a review and give it a 5-star rating!
Join the Conversation on Facebook
If there is a topic you would like me to cover, please join my Facebook group: Merchants of Dirt Race Promoters Group.
Get Lost Racing Podcast
Introducing my new podcast Get Lost Racing (GLR), hosted by me, will help you master the endurance sports that make up off-road racing by teaching you what they are, how they work, and what makes them great -- one discipline at a time! Please check it out at getlostracing.com.
About the Merchants of Dirt Podcast
The Merchants of Dirt Podcast, hosted by Reckoneer.com founder Kyle M. Bondo, is a show dedicated to helping you build better off-road races and give you the sports management skills needed to promote successful mountain biking, trail running, orienteering, adventure racing, and endurance events. As part of the Reckoneer Media Network, Merchants of Dirt Podcast joins the Get Lost Racing Podcast in supporting Reckoneer’s education mission to teach race promoters how to build a successful race promotion business. Each episode provides subscribers with an insider’s guide to practical recreational engineering and useful race promotion education from the point-of-view of Kyle’s 20+ years of experience in the off-road racing industry.
Sponsor Spotlight - Reckoneer.com
Reckoneer.com is your #1 resource for the race promoter who didn't major in business. The result is over 100 free lessons, strategies, and tools that give you a better way to build off-road and endurance races. Enjoy the best lessons learned in event design, race management, and race promotion that will help you grow your racing business, or give you a place to START on the path to becoming successful off-road race promoter! Build better races with Reckoneer.com today
Thank You for Listening
Now go build better races!